Snaptastic Blog

Let’s face it; images are much cooler than boring text, especially when it comes to marketing. In the media-rich world we live in, it’s hard to grab your consumers’ attention without the use of imagery. Pinterest and Instagram really set the stage for the emergence of image-centric social networks. Even Twitter, where your avatar was the only visible image, has become enriched with the addition of the Header Image and extended Tweets that display full images. Facebook has also been on trend with multiple new developments of their gallery features, cover image, application thumbnails and enlarged photo galleries. You  […]

You may think Social Madness sounds like a contagious disease SnapRetail has been stricken with since empowering the independent retailer with social media expertise. With side effects such as a resourceful online community, over-excitement of social apps, Snappy Hour, a team of social media super heroes, and an abundance of post/tweet ideas, it can be a very serious condition.

Fortunately, Social Madness is only a contest between local brands to see who can leverage their social influence to get the most support from their online community. It is a way to measure the growth of a company’s social presence while  […]

It’s no longer news that Pinterest is taking over lives (OK, maybe just a few hours of our lives) but in all seriousness, it is becoming a part of business marketing strategies, and rightfully so.  If you missed the Advisor article about Pinterest by Crystal, check it out! She talks about how to get started (and why).

To stand out and thrive on Pinterest as an independent retailer, there are some fun, strategic ways to set your business apart. In this blog you’re going to learn how to take your pins and boards to a whole other level.

Market  […]

I’ve had the pleasure of calling myself a Snapper for quite a while now, but winter 2012 marked my first market season. I traveled to Atlanta and Dallas to meet our retailers, help teach them about email and social media and share all of the ways Snap is working to help them and their business. The last two weeks have been a whirlwind, but I’m happy to say my first two markets were a great experience, thanks to the wonderful people I met along the way. I have a few things to confess, though:

Confession: I work in a digital  […]