Snaptastic Blog

One of the easiest ways to market your store is to utilize the support around you: your community.  It’s great to cross promote your store anyway you can, and that means getting involved!  Look through a community newspaper, read through hanging flyers and talk to your neighbors, opportunities for your store can be found anywhere.  Here are five ideas on how to advertise and stay local with cross promotion:

1. Sponsor a local sports team. Do you have community baseball, basketball or bowling leagues?  This is the perfect opportunity to create ten to twenty walking billboards.  Most organized community sports

 […]

Whether or not your retail store actually has a physical “suggestion box,” it’s more of a concept than anything.  A concept that chimes, “get to know your audience.”  Owning and/or operating an independent retail store is hard work, and sometimes it’s easy to be too close to the project to see the bigger picture.  Customer feedback is the key to a successful business.  Chances are if a customer doesn’t like your store, you can say goodbye to the  or so friends they are going to tell.

That’s why embracing customer feedback is the key to keeping your business alive and  […]

Whether you have children or not, it’s easy to imagine the hectic lifestyle of keeping your grocery and errands list together, along with a small army of kids.  Chances are your demographic is busy moms who love to shop, so wouldn’t you want to make their lives easier with a kid-friendly environment?

It is one thing to put a ball pit in the middle of your retail store, and another to make children feel welcome to accommodate busy parents.  Let’s work with the latter.  Here are five tips on how to make your independent retail store more welcoming to kids: […]